Berkshire Hathaway Home Services - Real Estate
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Seller's Guide

Selling a house typically includes many of the following elements. For additional information, or to get started, please contact us.

Initial Consultation
  • Determine your needs and priorities
  • Review "agency" choices and select appropriate working relationship
  • Discuss Marketing Plan
  • Establish Pricing Strategy

Design and Implement Marketing Plan
  • Complete home enhancement recommendations
  • Carry out scheduled marketing activities
  • Show the property to brokers and prospective buyers
  • Communicate with you on a regular basis
  • Monitor results of marketing activities
  • Modify Marketing Plan and Pricing Strategy as necessary

Review Offer and Reach Agreement with Buyer
  • Buyer's Real Estate Professional presents offer
  • Discuss and clarify proposed terms and conditions
  • Negotiation, possible counter offers
  • Reach final agreement

Complete Settlement Process (per purchase contract)
  • Deposit of buyer's earnest money
  • Sign documents
  • Title search; preliminary title report to buyer
  • Inspections
  • Removal of remaining contingencies
  • Buyer's final walk-through of property
  • Loan funding/balance of funds from buyer
  • Recording of title
  • Relocation of seller; possession of property of buyer

After-sale Service
  • Help you find your next home, as needed
  • Assist you with relocation, as needed
  • Provide resources of other after-sale owner needs

When our marketing efforts bring a purchase offer I will:

Negotiate the agreement
  • Explain the offer to you and answer your questions.
  • Help you determine the best course of action by pointing out potential advantages and disadvantages of the offer and clarifying the choices available to you.
  • Prepare an Estimate of Net Proceeds based on the proposed price and terms.
  • Negotiate through the buyer's agent, and handle possible counteroffers, to reach a final agreement that is favorable to you.

Complete the transaction
  • Explain to you in detail all the steps that will occur for a successful closing, and answer any questions you might have.
  • Work with the buyer's broker, title company and others to help coordinate their activities and keep the transaction moving forward.
  • Monitor progress of inspections, the buyer's loan and other contingencies as called for in the purchase contract. Resolve questions or problems that might arise, in order to ensure a timely closing.
  • Assist you in handling details required for the completion of the transaction.
  • Communicate with you on a regular basis so that you can stay informed and as worry-free as possible.

Follow up after the sale closes
  • Confirm that all your real estate-related needs have been met, and provide information on service providers you may require.
  • Offer relocation assistance, if moving to a new area.
  • Help you locate a new home if remaining in this area.

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